Stay Ahead in Today’s Digital World
Through the Digital Marketing Institute (DMI), this globally recognized certification helps you master the most current strategies in SEO, social media, content, email, analytics, and more—equipping you to create digital campaigns that drive results.
Digital marketing is no longer optional—it's essential. Whether you’re advancing your own career, upskilling your team, or growing your small business, UW-Stout’s Certified Digital Marketing Professional course gives you the tools to thrive in a fast-changing digital economy.
Course At A Glance
Open Enrollment
Self-Paced, Anytime
Online
100% Online Learning via Canvas
Cost
$1700
Who Should Enroll?
This certification is designed for:
Marketing professionals looking to deepen or update their digital expertise
Business owners and entrepreneurs ready to expand their online reach
IT managers and senior leaders shaping digital strategy
Career changers and recent graduates building in-demand skills
Anyone responsible for planning or executing digital marketing efforts
No matter your role or experience level, this course can help you confidently lead and measure digital initiatives.
What You’ll Learn
By earning your Certified Digital Marketing Professional credential, you’ll be able to:
Increase your website visibility with modern SEO tactics
Drive qualified traffic through PPC campaigns
Plan and execute effective email marketing
Build, manage, and measure social media strategies
Use mobile marketing and digital display advertising
Analyze campaign data to optimize performance
Create a formal digital marketing plan tailored to your organization
Why Choose UW-Stout?
At UW-Stout, we’re committed to delivering practical, career-focused learning that fits your schedule. Our partnership with the Digital Marketing Institute means you’ll earn a credential respected by employers worldwide, all through a program that’s flexible enough to fit your busy life here in the Midwest—or wherever your work takes you.
How It Works
Flexible Online Course: Complete the 10 modules (30 hours) at your own pace, with new intakes available throughout the year.
Global Certification Exam: Once you finish, take your three-hour proctored exam at any Pearson VUE test center—over 5,200 locations in 180 countries.
Ongoing Benefits: After certification, you’ll receive a digital badge plus access to the DMI’s professional membership platform for continued learning, networking, and CPD tracking.