“We have also added a three-part Career Immersion Experience Seminar to our curriculum. The first of these three, one credit courses is taken prior to a student’s first co-op, the second during their first co-op and the third during their final co-op. Each seminar has separate and timely objectives aimed to prepare the student for their professional career,” Delong said.
Graphic communications is part of the Art, Design and Graphics career cluster at UW-Stout, which includes six Bachelor of Fine Arts and three Bachelor of Science degrees focused on preparing students for careers in printing, web, animation, fashion, textiles, graphics, design, sculpture, painting and other artistic pursuits. The M.F.A. design program rests within the School of Art and Design.
Spectra Print: a one-stop shop and family business
Originally named Valley Sales Company, Spectra Print is a family business. It was founded in 1930 by Oscar Hofmeister – Eric’s, Hans’ and Heidi’s grandfather – who started it in the basement of his house, selling and distributing trading stamps.
Spectra has vastly expanded its services and clientele since then, with customers across the country. Along with printing Chancellor Frank’s seasonal cards, it also recently printed UW-Stout’s 2023 Outlook alumni magazine.
Its services include printing, designing, marketing, binding and finishing, mailing and fulfillment, prepress for proofing and color checking, and publishing.
The Komori eight-color press runs projects around the clock. Spectra has a larger web press and three smaller web presses for two-color print jobs, and five Ricoh presses for digital prints.
Spectra was the first company in North America to install the new Muller Martini Primera PRO saddle stitcher. Saddle stitching is a popular book-binding method. The Primero PRO offers an automated method to collate, fold and staple printed sheets into a booklet or magazine, for example.
“From large jobs to small jobs, everything adds up,” Eric said. “Everything is important. We’re here to make our customers happy.”
“They’ve got a lot here,” Cater added. “From start to finish, they can do it all.”