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GPS Program // Social Media Coordinator - Men's Hockey at UW-Stout On Campus STUDENT JOBS
Employer: UW-Stout On Campus STUDENT JOBS
Expires: 10/01/2024
Please, note – Grow, Persist, and Succeed (GPS) Program student employment opportunities are intended for first-year, second-year, or new transfer students.The GPS Program is a student focused skill-building program, aiming to impact retention rates of UW-Stout students through career readiness and competency development achieved from campus-based applied learning experiences and intentional 1:1 career coaching and assessment.Students that accept a GPS Program on-campus job will not only get a paid student employment opportunity but will have access to pre- and post-job career assessments and three 1:1 career coaching appointments with a Career Services Career Coach. You will be paid for your orientation, assessment, and 1:1 coaching appointments with a Career Services Career Coach. Please, direct GPS Program questions to Career Services: careerservices@uwstout.edu.Social Media Coordinator – Men’s Hockey Job Description Overview: The University of Wisconsin-Stout men’s hockey is seeking a Social Media Coordinator to develop and improve the hockey team’s brand through day-to-day social messaging and large-scale campaigns. This position reports directly to the Head Coach and Assistant Coach of the men’s hockey team. The ideal candidate for this position will directly impact the creative strategy and vision for UW-Stout Hockey. They will be responsible for managing organizational social media accounts across platforms such as Instagram, and Twitter, as well as assisting fellow staff members in executing the overarching social strategy on additional secondary accounts. Estimated Hours Per 19 Week During Season: 10 hours Essential Duties & Responsibilities: Contribute to the overall creative strategy and vision for UW-Stout Hockey by creating and guiding content on official social media accounts Identify and engage with trending social media topics and movements to keep the organization at the forefront of the social media landscape Encourage active participation within UW-Stout Hockey’s social community by actively engaging with followers through direct communication via all platforms Lead exploration and expansion into new and emerging social media platforms on behalf of the organization Communicate with all departments within the organization to ensure all needs are met Regularly attend practices and games Preferred Qualifications: Exceptional interpersonal and written communication skills, and must work well in a team setting Ability to create, test, and evaluate content and understand what drives the engagement as a consumer of social media Exceptional time management and organizational skills to multi-task and make sound decisions in a fast-paced environment Expertise in social media-required technical skills including platform management, analytics analysis, and capturing content using digital equipment Strong understanding of hockey, including both the professional and amateur hockey landscapes Candidates must be willing and able to work flexible hours Experience: No experience required
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Junior Digital Marketing Specialist in MARCOM- Work Study at UW-Stout On Campus STUDENT JOBS
Employer: UW-Stout On Campus STUDENT JOBS - MarCom
Expires: 10/01/2024
Student position within Marketing Communications, UW-StoutAs the Junior Digital Marketing Specialist, you will report to the Digital Marketing Manager and work closely on the Digital Media Team within Marketing Communications (MarCom). Your scope of work will focus strongly on digital marketing but may also include assisting with market research, or email marketing. You will gain invaluable experience planning for, setting up, launching, and monitoring real campaigns. We often meet with clients from across campus to understand their goals, guide effective marketing strategies, execute those strategies, and provide reports on our outcomes. We are a fun-loving and hard-working team that enjoys the creative, data-driven mission of telling the UW-Stout story. ResponsibilitiesAssist with planning, executing, assessing, and optimizing paid social media, LinkedIn, Spotify, and Google Ads campaigns.Assist in creating campaigns, including developing ad copy, setting up audience targeting, selecting and creating imagery, and proofreading for consistency.Review in-progress campaigns to determine how to best optimize them. After campaigns have finished, author analysis reports to provide to clients.Monitor metrics and spends for our digital campaigns.Research and explore new platforms, tactics, or trends that we can incorporate into our digital strategy.Maintain a critical eye on our digital operations and offer up ideas on how to troubleshoot issues or improve our outcomes.Assist in updating MarCom’s content library.Work within Smartsheets, our departmental project management system, to effectively prioritize and complete tasks.Participate in daily stand-up meetings and be a responsive communicator with the team.May possibly assist in developing user personas to help identify our target audiences.May possibly assist with market research including keywords and SEO (search engine optimization). QualificationsStrong interpersonal and written communication skills—a strong team player with the ability to self-direct and be resourceful when trouble-shooting questions.Ability to manage and prioritize multiple ongoing projects.Bonus if you have previous experience planning digital marketing campaigns through platforms like Google Ads, Facebook, Instagram, LinkedIn, or others. However, you will also be provided on-the-job training in this area.Experience using Adobe Creative Suite (Photoshop, InDesign, Illustrator)Familiarity with Google Analytics and other data assessment tools.Completed or plan to take one or more of the following classes:ICT 305 - Information Systems for EnterpriseDMT 311 - Information and Communication Technologies AnalyticsBUMKG 350 - Digital Marketing Strategy and PracticeBUMKG 391 – Principles of Social Media Marketing ManagementICT/DMT 485 - Search Engine Optimization Additional DetailsMust be enrolled at UW-Stout and capable of working on campus.Our office is located on the 3rd floor of Sorensen Hall.Wage is $11.00/hour.Work-study status preferred.Start date and hourly schedule to be determined, based on your availability.Average 10 to 15 hours a week.Co-ops/Internship opportunity available.
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