UW-Stout's Economic Impact

The University of Wisconsin-Stout commissioned the consulting firm Economic Modeling Specialists Int. (EMSI) to study the overall economic impact of our institution.  The results are listed elsewhere on this page.  It should be noted, however, that this study varies from most others done for similar institutions because it measures the economic value of the skills our graduates bring to the workplace.  The study also reveals for the first time what the return on investment is for our students and for the taxpayers.

Economic Impact at a Glance

Added Income

  • University operations effect » $104 million
  • Student spending effect » $8.3 million
  • Visitor spending effect » $2.7 million
  • Total spending effect » $115 million
  • Student productivity effect » $178.7 million

Grand Total » $293.7 million

pie chart 

Detailed Results

Select a category below to reveal more information.

  »  University Operations Effect: $104 million

UW-Stout creates income through the earnings of its faculty and staff, as well as through its own operating and capital expenditures. Adjusting for taxes and other monies withdrawn from the local economy in support of UW-Stout, it is estimated that the UW-Stout Service Area economy receives a net of $104 million in added labor and non-labor income due to UW-Stout operations each year.

  »  Student Spending Effect: $8.3 million

Students from outside the region spend money for room and board, transportation, entertainment, and other miscellaneous personal expenses. These expenditures create jobs and incomes for local businesses. The spending of UW-Stout’s non-local students generates approximately $8.3 million in added income in the UW-Stout Service Area economy each year.

  »  Visitor Spending Effect: $2.7 million

Each year UW-Stout draws more than 65,200 visitors to the region. Non-local visitors bring monies that would not have otherwise entered the economy, including expenditures for lodging, eating and drinking, transportation, and other personal expenses. Adjusting for monies paid to the university (e.g., for ticket sales, gifts, food, etc.), the net impact of non-local visitor spending in the region is an estimated $2.7 million in added income annually.

  »  Productivity Effect: $178.8 million

Every year students leave UW-Stout and join or rejoin the regional workforce. Their added skills translate to higher income and a more robust UW-Stout Service Area economy. Based on UW-Stout’s historical enrollment and credit hour production over the past 30-year period, it is estimated that the accumulated contribution of UW-Stout instruction received by former students (both completers and non-completers) annually adds some $178.8 million in income to UW-Stout Service Area.

Total Effect: $293.7 million

Understanding the Economic Impact

Altogether, the average annual added income due to the activities of UW-Stout and its former students equals $293.7.5 million. This is approximately equal to 2.4% of the total UW-Stout Service Area economy.

UW-Stout's service area comprises Polk, St. Croix, Pierce, Barron, Dunn, Chippewa and Eau Claire counties in northwestern Wisconsin



Download the Reports

Comprehensive Reports

Quick Reports


About the Study

Economic Modeling Specialists Int. (EMSI) provides employment data and economic analysis via web tools and custom reports. The company also produces comprehensive impact analyses for colleges and universities in the United States and internationally. Founded in 2000, EMSI is located in Moscow, Idaho, and serves education, economic, and workforce development institutions and organizations.

Economic Modeling Specialists Inc.

For more information, please visit EMSI's economic impact page.


More Information

For more information, or with questions about the report, please contact 

Doug Mell
Executive Director of Communications and External Relations