Dr. Eric Brey, Ph.D.

Associate Professor
School of Hospitality Leadership
College of Management

Office: 438 Heritage Hall
Phone: 715-232-2567
Email: breyer@uwstout.edu

Brief Biography

As a leading consumer-centric strategist recognized for turning an understanding of consumers’ wants and needs into actionable marketing strategies, Professor Brey has conducted hundreds of presentations on consumer-centric topics. As an industry advisor and speaker, he’s had the privilege of working with Fortune-500 lodging companies, regional healthcare providers, domestic and international government organizations, boutique market research firms, popular television figures, and numerous travel industry associations and international service organizations. As a scholar, Dr. Brey has published numerous scientific papers in top, international journals such as Cornell Hospitality Quarterly, Annals of Tourism Research, Tourism Management, and International Journal of Hospitality Management amongst others. For his innovative work, Eric has received multiple research excellence awards from the scientific community and served as an AT&T Fellow while being recognized as an extraordinary marketing mind by HSMAI. He currently serves as an invited member of the Academic Liaison Committee of the Chief Marketing Officer Council and Social Media Marketing Magazine lists him as a top marketing faculty. Recognized for his expertise, he is regularly quoted in media outlets including Forbes, Business Week, USA Today, China Post, Washington Post, and CBS.

Research Interests: - Services marketing - Social media & digital marketing - Digital analytics & customer intelligence - Marketing innovation

Education

    • Ph D Tourism Marketing
    • Purdue University
    • 2006

Courses Taught

  • HT-344 Hosp & Tsm Marketing & Sales
  • HT-391 Social Media Marketing Mgmt