Dr. Raghava R. Gundala is an Associate Professor of Marketing at the University of Wisconsin-Stout, USA. He designs and conducts workshops for professionals in Middle East, the Caribbean, Europe and India. His research interests are in teaching and learning in marketing with an emphasis on the use of student-centered teaching strategies. Besides, his research interests are also in the areas of International Marketing, Branding, Consumer Behavior, and New Product Development Marketing in the Developing Economies.
Teaching Interests: Principles of Marketing, International Marketing, Marketing Research, New Product Development, Marketing Strategy in Developing Economies
Research Interests: Scholarship of Teaching and Learning, International Marketing, Consumers in Developing Economies