UW-Stout News Story

DECA District competition to draw about 500 high school students

January 10, 2012

The University of Wisconsin-Stout marketing and business education program, and its affiliated Marketing and Business Education Association, will host the 40th annual DECA District One Career Development Conference Saturday, Jan. 14.

From 9 a.m. to 2 p.m., high school students will interact face-to-face with business leaders in the Multipurpose Room in the Sports and Fitness Center. An awards ceremony will be held from 3-5 p.m. at Menomonie High School Auditorium.

Students will compete in 24 areas as individuals and teams. Events include accounting applications, business law and ethics and various business marketing areas, such as entertainment and hospitality services.About 500 students from 15 schools will compete. The schools are Ashland, Chippewa Falls, Eau Claire Memorial, Eau Claire North, Glenwood City, Holmen, La Crosse Central, La Crosse Logan, Maple Northwestern, Menomonie, Sparta, St. Croix Central, St. Croix Falls, Superior and Tomah.

Winners and runners-up at the District One event advance to the state Career Development Conference March 13-15 in Lake Geneva.

Since 1946 DECA has provided co-curricular programs for students around the world interested in marketing, finance, hospitality and management careers.

“The DECA Career Development Conference is designed to provide high school marketing students and DECA members with relevant and rigorous learning experiences that prepare them to be the type of employees businesses need in the 21st century,” said Urs Haltinner, UW-Stout marketing and business education program director.

Marketing education is offered in more than 28 percent of America’s comprehensive high schools.

“Marketing education is the high school career and technical education program that pushes students to explore and develop marketing, management and entrepreneurial skills,” Haltinner said.

UW-Stout offers a bachelor’s degree in marketing and business education, the only such program in the UW System.Marketing and business education students at UW–Stout are responsible for organizing and running the annual DECA district competition. These experiences give the program’s future educators the chance to work with business leaders and high school DECA advisers to prepare them to run their own DECA chapter.

For more information, contact Haltinner at haltinneru@uwstout.edu or 715-232-1493.

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