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UW-Stout
University Budget Priority
1999-2000

University Budget Priority:        Promotion: Advertising
Establish base funding for the purchase of advertising to enhance University marketing efforts.
Linkage to Strategic Plans
University of Wisconsin-Stout Strategic Plan

Goal 4  Recruit and retain a diverse university population.

Gap Analysis: Summer, 2000 - Draft Responsible:
Develop a comprehensive marketing/advertising plan to determine the need to increase the advertising/promotion budget for the university. Chancellor
Develop measures of effectiveness of advertising budget. Director of University Relations

Return to 1999-2000 University Priorities | University Priorities


Send comments to cutsfortht@uwstout.edu
Revised: January 12, 2001